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Multimarket Competition sub-Saharan Africa Internationalization Emerging Economic RegionResearch projects 1
Given the growing importance of mobile telecoms in the economy of the fast-emerging Sub-Saharan Africa (SSA), this research aims at exploring the multimarket competition strategies of the mobile network operators (MNOs) with cross-border activities in the region. It is, therefore, expected that the findings emanating from the study would deepen our present understanding of internationalization and multimarket competition, drawing from mobile telecoms in the emerging region context.